The role of advertising costs in the airline-industry
Year of publication: |
1965
|
---|---|
Authors: | Kraft, Gerlad ; Zwick, Charles J. ; Oi, Walter Y. |
Published in: |
Transportation economics : a conference of the Universities-National Bureau Committee for Economic Research. - New York, NY [u.a.] : Colombia Univ. Press. - 1965, p. 95-116
|
Subject: | Werbungsbetrieb | Luftverkehrsbetrieb | Vereinigte Staaten |
Description of contents: |
Oi, Walter Y.: Comment. S. 118-120
|
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