The Role of Augmented Reality in the Interactivity of Co-Creation: A Critical Review
Year of publication: |
2018
|
---|---|
Authors: | Alimamy, Saifeddin ; Deans, Kenneth R ; Gnoth, Juergen |
Published in: |
International Journal of Technology and Human Interaction (IJTHI). - IGI Global, ISSN 1548-3916, ZDB-ID 2401009-1. - Vol. 14.2018, 3 (01.07.), p. 88-104
|
Publisher: |
IGI Global |
Subject: | Augmented Reality | Co-Creation | Experiences | Interactivity Marketing | Models | Service-Dominant Logic | Technology |
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