The role of belief in making a difference in enhancing attachment to a charity sport event
Year of publication: |
2012
|
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Authors: | Filo, Kevin ; Groza, Mark D. ; Fairley, Sheranne |
Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 24.2012, 2, p. 123-140
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Subject: | Sportveranstaltung | Sport event | Fundraising | Event-Marketing | Event marketing | Gemeinnützige Organisation | Charitable organization | USA | United States |
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