The role of business knowledge in the internationalisation process of Hungarian corporations
Year of publication: |
2014
|
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Authors: | Bartha, Zoltán ; Gubik, Andrea S. |
Published in: |
International competitiveness in Visegrad countries : macro and micro perspectives. - Graz : FH Joanneum, ISBN 978-3-200-03673-4. - 2014, p. 125-142
|
Subject: | internationalisation | business knowledge | Hungary | Ungarn | Globalisierung | Globalization | Multinationales Unternehmen | Transnational corporation | Wissensmanagement | Knowledge management | Wissenstransfer | Knowledge transfer | Auslandsinvestition | Foreign investment | Wissen | Knowledge | Internationaler Markteintritt | International market entry |
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