The role of customer relationship vulnerability in service recovery
Year of publication: |
2024
|
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Authors: | Cénophat, Sadrac ; Eisend, Martin ; Bayón, Tomás ; Haas, Alexander |
Published in: |
Journal of service research. - London : Sage Periodicals Press, ISSN 1552-7379, ZDB-ID 2020788-8. - Vol. 27.2024, 2, p. 283-301
|
Subject: | Vulnerability | Marketing Initiatives | Service Failure | Service Recovery | Customer Relationship | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Beziehungsmarketing | Relationship marketing |
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