The role of interdependent self-construal in consumers' susceptibility to retail salespersons' influence : a hierarchical approach
Year of publication: |
2009
|
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Authors: | Sun, Tao ; Tai, Zixue ; Tsai, Ke-chuan |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 16.2009, 5, p. 360-366
|
Subject: | Konsumentenverhalten | Consumer behaviour | Verkaufspersonal | Salespeople | Einzelhandel | Retail trade | Sozialpsychologie | Social psychology | Theorie | Theory |
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