The role of local government in marketing small city retailing : examining the gap between perception and reality
Louise Grimmer
| Year of publication: |
2023
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|---|---|
| Authors: | Grimmer, Louise |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 1466-4402, ZDB-ID 1481049-9. - Vol. 33.2023, 4, p. 371-395
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| Subject: | city shopping | empty shops | local government | Retail marketing | retail mix | Einzelhandel | Retail trade | Kommunalverwaltung | Local government | Konsumentenverhalten | Consumer behaviour | Großbritannien | United Kingdom | Kommunalpolitik | Local policy |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/09593969.2023.2227364 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014333652