The role of logo redesign in creating brand value
Seyed Mahmoud Shabgoo Monsef; Seyyed Javad Mousavian; Shahram Gilaninia
Year of publication: |
2011
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Authors: | Monsef, Seyed Mahmoud Shabgoo ; Mousavian, Seyyed Javad ; Gilaninia, Shahram |
Published in: |
Journal of management and strategy : JMS. - Toronto : Sciedu Pr, ISSN 1923-3965, ZDB-ID 26217144. - Vol. 2.2011, 2, p. 46-56
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