The role of market embeddedness in market scanning and marketing competence
Barbara J. Frazier; Patricia Huddleston
Year of publication: |
2009
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Authors: | Frazier, Barbara J. ; Huddleston, Patricia |
Published in: |
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship. - Regina, ISSN 0827-6331, ZDB-ID 21034813. - Vol. 22.2009, 2, p. 165-180
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