The role of marketing in economic development
Year of publication: |
1982
|
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Authors: | Kinsey, Joanna |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 16.1982, 6, p. 64-77
|
Subject: | Marketing | Entwicklung | Economic development | Multinationales Unternehmen | Transnational corporation | Entwicklungsländer | Developing countries |
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