The Role of Scenario Planning in Exploring the Environment in View of the Limitations of PEST and Its Derivatives
| Year of publication: |
2006
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|---|---|
| Authors: | Burt, George ; Wright, George ; Bradfield, Ron ; Cairns, George ; van der Heijden, Kees |
| Published in: |
International studies of management and organization. - Armonk, NY : Sharpe, ISSN 0020-8825, ZDB-ID 191232x. - Vol. 36.2006, 3, p. 50-76
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