The role of store environmental stimulation and social factors on impulse purchasing
Year of publication: |
2008
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Authors: | Mattila, Anna S. ; Wirtz, Jochen |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 22.2008, 7, p. 562-567
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