THE ROLE OF THE MARKETING MIX IN THE IMPROVEMENT OF AGRICULTURAL INSURANCE
Year of publication: |
2012
|
---|---|
Authors: | Stojanovic, Zaklina ; Gligorijevic, Mirjana ; Rakonjac Antic, Tatjana |
Published in: |
Economics of Agriculture. - Insititut za Ekonomiku Poljoprivrede. - Vol. 59.2012, 4
|
Publisher: |
Insititut za Ekonomiku Poljoprivrede |
Subject: | agribusiness | agricultural insurance | marketing mix | marketing metrics | Agribusiness | Financial Economics | Marketing |
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