The roles of values and social norm on personal norms and pro-environmentally friendly apparel product purchasing behavior : the mediating role of personal norms
Year of publication: |
2019
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Authors: | Kim, Soohyun ; Seock, Yoo-Kyoung |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 51.2019, p. 83-90
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Subject: | Values | Social norms | Personal norms | Pro-environmental behavior | Soziale Norm | Social norm | Konsumentenverhalten | Consumer behaviour | Soziale Werte | Social values | Umweltbewusstsein | Environmental consciousness | Persönlichkeitspsychologie | Personality psychology | Verhaltensökonomik | Behavioral economics |
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