The Sandals philosophy: exceeding guest expectations – now and in the future

Purpose – This paper seeks to introduce the Sandals philosophy and how it enabled Sandals Resorts International to become the world's most celebrated ultra all‐inclusive resort company. Design/methodology/approach – The paper profiles the company's growth and approach to human resource development. Findings – The paper concludes that an active, practical learning method is the most suitable development process to enable personal, professional and organizational development. Practical implications – The paper illustrates the importance of organizational learning in sustaining corporate success. Originality/value – The paper provides a perspective on the business philosophy that underpins the development of Sandals Resorts International.