The selection of international retail franchisees in East Asia
Year of publication: |
2007
|
---|---|
Authors: | Choo, Stephen ; Mazzarol, Tim ; Soutar, Geoff |
Published in: |
Asia Pacific Journal of Marketing and Logistics. - Emerald Group Publishing Limited, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 19.2007, 4, p. 380-397
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | National markets | Franchising | Food service | Economic resources | Singapore |
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