The service models of frontline employees
Year of publication: |
2010
|
---|---|
Authors: | Mascio, Rita Di |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 74.2010, 4, p. 63-80
|
Subject: | Dienstleistungsmanagement | Service management | Kundenservice | Customer service | Anforderungsprofil | Occupational profile | Beziehungsmarketing | Relationship marketing |
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