The shift towards a digital business model : a strategic decision for the female entrepreneur
Veronica Scuotto (Pôle Universitaire Léonard de Vinci, France), Francesca Serravalle (University of Turin, Italy), Alan Murray (University of the West of Scotland, UK), Milena Viassone (University of Turin, Italy)
| Year of publication: |
2019
|
|---|---|
| Authors: | Scuotto, Veronika ; Serravalle, Francesca ; Murray, Alan ; Viassone, Milena |
| Published in: |
Women entrepreneurs and strategic decision making in the global economy. - Hershey, PA : IGI Global, ISBN 978-1-5225-7479-8. - 2019, p. 120-143
|
| Subject: | Unternehmer | Entrepreneurs | USA | United States | Strategisches Management | Strategic management | Geschäftsmodell | Business model | Entrepreneurship | Entrepreneurship approach |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.4018/978-1-5225-7479-8.ch007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011982109