The signaling and reputational effects of customer ratings on hotel revenues : evidence from TripAdvisor
ATM Sayfuddin, Yong Chen
| Year of publication: |
2021
|
|---|---|
| Authors: | Sayfuddin, A. T. M. ; Chen, Yong |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 99.2021, p. 1-9
|
| Subject: | Customer rating | Online review | Reputational effect | Signaling effect | TripAdvisor | Reputation | Signalling | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Beziehungsmarketing | Relationship marketing | Produktqualität | Product quality | Social Web | Social web | Dienstleistungsqualität | Service quality | Bewertung | Evaluation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2021.103065 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013327968