The social context of B2B exchanges : trust and relational governance
Year of publication: |
[2017]
|
---|---|
Authors: | Poppo, Laura ; Nguyen, Truc |
Published in: |
Collaborative strategy : critical issues for alliances and networks. - Cheltenham, UK : Edward Elgar Publishing, ISBN 978-1-78347-957-3. - 2017, p. 144-151
|
Subject: | Relational governance | Strategische Allianz | Strategic alliance |
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