The “Sprinter effect”: When self-control and involvement stand in the way of sequential performance
Year of publication: |
2011
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Authors: | Ein-Gar, Danit ; Steinhart, Yael |
Published in: |
Journal of consumer psychology : the official journal of the Society for Consumer Psychology. - Amsterdam [u.a.] : Elsevier, ISSN 1057-7408, ZDB-ID 11095295. - Vol. 21.2011, 3, p. 240-256
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