The use of buying committees by Chinese retailers: The effects of environment and strategy upon structure
Year of publication: |
2008
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Authors: | Sternquist, Brenda ; Runyan, Rodney C. ; Chen, Zhengyi |
Published in: |
Journal of retailing and consumer services. - London [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 12043850. - Vol. 15.2008, 2, p. 93-103
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