The use of influence strategies in interdependent relationship : the moderating role of shared norms and values
Year of publication: |
2009
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Authors: | Lai, Chi-Shiun |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 38.2009, 4, p. 426-432
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Subject: | Lieferantenmanagement | Supplier relationship management | Kundenzufriedenheit | Customer satisfaction | Fahrradindustrie | Bicycle industry | China |
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