The valuation of patent-trademark pairing as IP strategy : evidence from the USPTO
Year of publication: |
2021
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Authors: | Thoma, Grid |
Published in: |
Trademarks and their role in innovation, entrepreneurship and industrial organization. - London : Routledge, ISBN 978-0-367-70664-7. - 2021, p. 212-236
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Subject: | Patenting and trademarking | cross-national renewal decisions | combined IP-strategy | patent-trademark pair | Patent | Patentrecht | Patent law | Markenrecht | Trademark law |
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