The value of informative priors in Bayesian inference with sparse data
Year of publication: |
2009
|
---|---|
Authors: | Lenk, Peter J. ; Orme, Bryan |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 46.2009, 6, p. 832-845
|
Subject: | Haushaltsökonomik | Household economics | Zahlungsbereitschaftsanalyse | Willingness to pay | Bayes-Statistik | Bayesian inference | Marktforschung | Market research |
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