THE YOUNG AND THE RESTLESS: GRAPPLING WITH THE YOUNG CHINESE CONSUMER MINDSET
Year of publication: |
2015
|
---|---|
Authors: | Tong, Luding |
Published in: |
Review of Business and Finance Studies. - Vol. 6.2015, 2, p. 21-33
|
Subject: | China | Advertising | Global Marketing | Youth Culture |
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