Thriving in open innovation ecosystems : toward a collaborative market orientation
Chander Velu; Michael Barrett; Rajiv Kohli; Torsten Oliver Salge
| Year of publication: |
2010
|
|---|---|
| Authors: | Velu, Chander ; Barrett, Michael ; Kohli, Rajiv ; Salge, Torsten Oliver |
| Publisher: |
Cambridge : Judge Business School, Univ. of Cambridge |
| Subject: | Wettbewerbsstrategie | Competitive strategy | Unternehmensnetzwerk | Business network | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management | Soziales Netzwerk | Social network |
| Extent: | Online-Ressource (67 S., 363 KB) |
|---|---|
| Series: | Working paper series. - Cambridge : [Verlag nicht ermittelbar], ZDB-ID 2102313-X. - Vol. 2010,04 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper |
| Language: | English |
| Notes: | Systemvoraussetzungen: Acrobat reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003987150