Timing market entry : the mediation effect of market potential
Towhidul Islam, Nigel Meade, and Ashish Sood
| Year of publication: |
2022
|
|---|---|
| Authors: | Islam, Towhidul ; Meade, Nigel ; Sood, Ashish |
| Published in: |
Journal of international marketing. - London : Sage Publishing, ISSN 1547-7215, ZDB-ID 2070132-9. - Vol. 30.2022, 1, p. 40-54
|
| Subject: | machine learning | macroeconomic attractiveness | market entry timings | market potential | mobile broadband phones | Markteintritt | Market entry | Marktgröße | Market size | Mobilkommunikation | Mobile communications | Breitbandkommunikation | Broadband communications |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1069031X211068072 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012872581