TO BID OR NOT TO BID: DRIVERS OF BIDDING BEHAVIOR IN ELECTRONIC REVERSE AUCTIONS
Year of publication: |
2011
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Authors: | YENIYURT, SENGUN ; WATSON, STEVIE ; CARTER, CRAIG R. ; STEVENS, CYNTHIA KAY |
Published in: |
The journal of supply chain management : a global review of purchasing and supply. - Hoboken, NJ : Wiley-Blackwell, ISSN 1523-2409, ZDB-ID 14635690. - Vol. 47.2011, 1, p. 60-73
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