To change or not to change : how regulatory focus affects change in dyadic decision-making
Jelena Spanjol; Leona Tam
| Year of publication: |
2010
|
|---|---|
| Authors: | Spanjol, Jelena ; Tam, Leona |
| Published in: |
Creativity and innovation management. - Oxford [u.a.] : Willey-Blackwell, ISSN 0963-1690, ZDB-ID 1151216-7. - Vol. 19.2010, 4, p. 346-363
|
| Subject: | Arbeitsgruppe | Team | Gruppenentscheidung | Group decision-making | Entscheidungstheorie | Decision theory | Markenführung | Brand management | Produktmanagement | Product management | Werbeplanung | Advertising planning | Preismanagement | Pricing strategy |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008760060