To Differentiate or Not to Differentiate: A Question when Some Consumers Are Loyal
Year of publication: |
2010
|
---|---|
Authors: | MENG, Yan |
Published in: |
Theoretical and Applied Economics. - Asociaţia Generalā a Economiştilor din România - AGER. - Vol. 10(551).2010, 10(551), p. 83-92
|
Publisher: |
Asociaţia Generalā a Economiştilor din România - AGER |
Subject: | pricing | product differentiation | price competition |
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