Tourismus-Marketing : marktorientiertes Management im Mikro- und Makrobereich der Tourismuswirtschaft
von Walter Freyer
| Year of publication: |
1997
|
|---|---|
| Authors: | Freyer, Walter |
| Publisher: |
München : Oldenbourg |
| Subject: | Tourismusmarketing | Tourism marketing | Theorie | Theory | Deutschland | Germany | Tourismus | Marketing |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | XX, 764 S. graph. Darst. 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. 725 - 743 |
| ISBN: | 3-486-24075-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000617820