Toward an integrated model of tourist expectation formation and gender difference
Year of publication: |
June 2016
|
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Authors: | Wang, Chunyang ; Qu, Hailin ; Ksu, Maxwell K. |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 54.2016, p. 58-71
|
Subject: | Tourist expectations | Destination image | Travel motivation | Advertising | Word-of-mouth | Gender | Geschlecht | Urlaubsverhalten | Holiday behaviour | Erwartungsbildung | Expectation formation | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Virales Marketing | Viral marketing | Internationaler Tourismus | International tourism | Konsumentenverhalten | Consumer behaviour | Tourismusregion | Tourism destination |
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