Toward mass customized product deployment in e-commerce : the modularization function and postponement strategy
Chuan-Jun Su and Hsin-Chi Chuang
| Year of publication: |
2011
|
|---|---|
| Authors: | Su, Chuan Jun ; Chuang, Hsin-chi |
| Published in: |
Journal of organizational computing and electronic commerce. - Norwood, NJ : Ablex Publ., ISSN 1091-9392, ZDB-ID 1331391-5. - Vol. 21.2011, 1, p. 24-49
|
| Subject: | Fahrradindustrie | Bicycle industry | Online-Handel | Online retailing | Mass Customization | Mass customization | Wettbewerbsvorteil | Competitive advantage | Taiwan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008908844