Towards Creating a Competition Culture Channelling Morality Through Advocacy in Egypt

Years of enforcement of the competition law in Egypt revealed that there is a lack of competition culture. It is argued that for advocacy campaigns to be able to address this challenge, they have to be tailored in a way which will be most acceptable to the people. Hence, it is argued that considering the moral aspect of competition law would be of a considerable value. Morals in Egypt are mainly derived from religion which in itself provides guidelines against abusive market practices. So, in the realm of the Egyptian Revolution and the rising of Islamic parties to power, if the competition authority cooperates with the religious establishment to spread the concept of the danger and harmful effect of market abuses through the Islamic principles of competition, this will potentially contribute to addressing this challenge