TQM for sales and marketing management
James W. Cortada
| Year of publication: |
1993
|
|---|---|
| Authors: | Cortada, James W. |
| Publisher: |
New York [u.a.] : McGraw-Hill |
| Subject: | Marketing | Qualitätsmanagement | Marketingmanagement | Qualität | Vertrieb | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XV, 232 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-07-023752-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004183364