Tracing the evolution of purchasing research: future trends and directions for purchasing practices
Year of publication: |
2017
|
---|---|
Authors: | Mogre, Riccardo ; Lindgreen, Adam ; Hingley, Martin |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 32.2017, 2, p. 251-257
|
Publisher: |
Emerald Publishing Limited |
Subject: | Marketing | Decision making | Supply chain management | Research methodologies | Purchasing research | Purchasing strategy |
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