Trade Mark Incentives

This report investigates potential links between trade marking and performance. The researchers document an overview of corporate trade marking activity in Britain, analyse the role of trade marks in the innovation process for firms and their impact on households, and explore possible links between trade marking and branding

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Year of publication:	2016
Authors:	Greenhalgh, Christine
Other Persons:	Rogers, Mark (contributor) ; Schautschick, Philipp (contributor) ; Sena, Vania (contributor)
Publisher:	[2016]: [S.l.] : SSRN

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Extent:	1 Online-Ressource (72 p)
Series:	Intellectual Property Office Research Paper ; No. 2011/1
Type of publication:	Book / Working Paper
Language:	English
Notes:	Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 1, 2011 erstellt
Other identifiers:	10.2139/ssrn.2710619 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013002245