Transaction Cost Analysis: Past, Present, and Future Applications
Year of publication: |
1997
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Authors: | Rindfleisch, Aric ; Heide, Jan B. |
Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 61.1997, 4, p. 30-54
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Saved in:
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