Transformative consumer research in developing economies : perspectives, trends, and reflections from the field
Year of publication: |
2012
|
---|---|
Authors: | Shultz, Clifford J. ; Shapiro, Stanley J. |
Published in: |
Transformative consumer research for personal and collective well-being. - New York, NY [u.a.] : Routledge, ISBN 1-84872-852-2. - 2012, p. 131-150
|
Subject: | Konsumentenverhalten | Consumer behaviour | Entwicklungsländer | Developing countries | Bibliometrie | Bibliometrics | Wissenschaftliche Methode | Scientific method |
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