Transkulturelle Marketing- und Unternehmenskommunikation
Year of publication: |
2009
|
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Authors: | Framson, Elke Anna |
Other Persons: | Kadrić, Mira (contributor) |
Published in: |
Basiswissen Translation ; [4]
|
Publisher: |
Wien : Facultas.wuv |
Subject: | Kommunikation | Communication | Interkulturelle Beziehungen | Cross-cultural relations | Interkulturelles Management | Cross-cultural management | Internationales Marketing | International marketing | Öffentlichkeitsarbeit | Public relations | Interkulturelles Verstehen |
Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
Extent: | 132 S. graph. Darst. 240 mm x 170 mm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | German |
Notes: | Literaturangaben |
ISBN: | 978-3-7089-0390-3 |
Source: | ECONIS - Online Catalogue of the ZBW |
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