Transnational management : text, cases, and readings in cross-border management
Year of publication: |
c 2007 ; 5. ed., internat. ed.
|
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Authors: | Bartlett, Christopher A. ; Ghoshal, Sumantra ; Beamish, Paul W. |
Publisher: |
Boston, Mass. [u.a.] : McGraw-Hill/Irwin |
Subject: | Management | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Multinationales Unternehmen | Transnational corporation | Internationales Management |
Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
Extent: | XV, 822 S. Ill., graph. Darst., Kt. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Fallstudiensammlung ; Lehrbuch ; Textbook ; Fallstudie ; Case study |
Language: | English |
Notes: | Literaturangaben |
ISBN: | 978-0-07-125915-6 ; 0-07-125915-5 |
Classification: | Unternehmensführung |
Source: | ECONIS - Online Catalogue of the ZBW |
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