Travel blogs on China as a destination image formation agent : a qualitative analysis using Leximancer
Year of publication: |
2015
|
---|---|
Authors: | Tseng, Chi ; Wu, Bihu ; Morrison, Alastair M. ; Chen, Ying-chen |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 46.2015, p. 347-358
|
Subject: | Destination image formation | Travel blogs | China | Leximancer | User-generated content (UGC) | Web 2.0-Technologien | Web 2.0 technologies | Tourismusmarketing | Tourism marketing | Tourismus | Tourism | Urlaubsverhalten | Holiday behaviour | Social Web | Social web | Markenimage | Brand image | Herkunftsbezeichnung | Designation of origin | Destinationsmanagement | Destination management |
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