Trends in der Automobilindustrie : Vermarktung innovativer Mobilitätsdienstleistungen am Beispiel Car-Sharing
Stephanie Schmidt
| Year of publication: |
[2011]
|
|---|---|
| Authors: | Schmidt, Stephanie |
| Publisher: |
[München] : GRIN Verlag |
| Subject: | Marketingmanagement | Marketing management | Stadtverkehr | Urban transport | Autovermietung | Car leasing | Deutschland | Germany |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | VII, 117 Seiten Illustrationen |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Bachelorarbeit, BiTS - Business and Information Technology School, 2011 |
| ISBN: | 978-3-640-97239-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011443533