Trends in e-business, e-services, and e-commerce : impact of technology on goods, services, and business transactions

[ed. by] In Lee

"This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--

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Year of publication:	c 2014
Other Persons:	Lee, In (contributor)
Publisher:	Hershey : Business Science Reference
Subject:	Electronic Commerce \| E-commerce \| Kundenservice \| Customer service \| Innovationsmanagement \| Innovation management
Published items:	13 hits in ECONIS - Online Catalogue of the ZBW

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Extent:	XXVIII, 319 S. graph. Darst.
Series:	Advances in e-business research (AEBR) book series Premier reference source
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Sammelwerk ; Collection of articles of several authors
Language:	English
Notes:	Enth. 13 Beitr. From integration to social media: understanding electronic marketplace / Kayvan Miri Lavassani, Bahar Movahedi, Vinod KumarBeneficial e-personalization and related technological innovations applied to e-tailing / Alan D. Smith Mobile commerce adoption in organizations : a literature review and preliminary findings / Susam Alfahl, Louis Sanzogni, Luke Houghton, Kuldeep Sandhu Online brand expansion towards the offline setting : which way to go? / Rafael Bravo, Leif E. Hem, José M. Pina Examining the impact of web 2.0 : applications on knowledge management performance / Scott Buechler, Richard Hartshorne, Haya Ajjan Role of customer satisfaction in a community bank / Somjit Barat, Mont Alto, John E. Spillan Collaborative business service modelling and improving : an information-driven approach / Thang LE DINH, Thanh Thoa PHAM THI E-strategy and soft landings for franchising in emerging markets / Ye-Sho Chen, Ed Watson, Renato F. L. Azevedo Improving network-based marketing by personalized recommendation / Leila Esmaeili, Golshan Assadat Afzali Internet incidence on SME's sales : a propensity score matching analysis / María Verónica Alderete An update on the use of Facebook as a marketing tool by private educational institutions in Singapore / A.K. Leng Planning your digital estate : is your digital legacy really yours? / Daniel S. Hoops Online corporate reputation management and it : from reactive to proactive organizations / Alberto Francesconi, Claudia Dossena.
ISBN:	978-1-4666-4510-3 ; 1-4666-4510-5
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10010235482