Understanding and Predicting Electronic Commerce Adoption : An Extension of the Theory of Planned Behavior
Year of publication: |
2016
|
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Authors: | Pavlou, Paul A. ; Fygenson, Mendel |
Publisher: |
[S.l.] : SSRN |
Subject: | Verbrauchereinstellung | Consumer attitudes | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion |
Extent: | 1 Online-Ressource (30 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: MIS Quarterly, 30, 1, 115-143, 2006 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2006 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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