Understanding extended theory of planned behavior to access backpackers' intention in self-service travel websites
Year of publication: |
2023
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Authors: | Chen, Shih-Chih ; Jong, Din ; Hsu, Chia-Shiang ; Lin, Chung-Hsuan |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1557-7554, ZDB-ID 2202405-0. - Vol. 47.2023, 1, p. 106-132
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Subject: | backpackers’ intentions | partial least squares | self-service travel websites | theory of planned behavior | Urlaubsverhalten | Holiday behaviour | Website | Verbrauchereinstellung | Consumer attitudes | Selbstbedienung | Self-service | Konsumentenverhalten | Consumer behaviour | Partielle kleinste Quadrate | Partial least squares |
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