Understanding online banking adoption in a developing country : UTAUT2 with cultural moderators
Year of publication: |
January-March 2017
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Authors: | Khan, Ikram Ullah ; Hameed, Zahid ; Khan, Safeer Ullah |
Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 25.2017, 1, p. 43-65
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Subject: | Asia | Behavioral Intentions | Culture | Online Banking | Perceived Security | UTAUT2 | Electronic Banking | Electronic banking | Konsumentenverhalten | Consumer behaviour | Asien | Indien | India | Innovationsakzeptanz | Innovation adoption |
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