Understanding preadolescents as consumers : an exploratory study on their food purchase behaviour
Year of publication: |
2022
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Authors: | Mandal, Madhu ; Tripathi, Manas |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 46.2022, 2, p. 475-493
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Subject: | drive | food consumers | motivation | perceived effort | preadolescents | socialized attitude | Konsumentenverhalten | Consumer behaviour | Lebensmittelkonsum | Food consumption | Lebensmittel | Food |
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