Understanding Samsung's diversification strategy : the case of Samsung Motors Inc.
Year of publication: |
2007
|
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Authors: | Lee, Woonghee ; Lee, Nam S. |
Published in: |
Long range planning : LRP ; international journal of strategic management. - Oxford : Elsevier, ISSN 0024-6301, ZDB-ID 160984-1. - Vol. 40.2007, 4/5, p. 488-504
|
Subject: | Konglomerat | Conglomerate | Unternehmenserfolg | Firm performance | Diversifikation | Diversification | Strategisches Management | Strategic management | Organisatorischer Wandel | Organizational change | Südkorea | South Korea |
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